Google is now Topeka!?
That’s right! According to Google’s official page, they have changed their name to honor the city of Topeka.
Tope-wha?! Topeka was the city who renamed themselves Google in an attempt to entice Google to put their experimental ultra-high-speed broadband project, in their city. And so Google has renamed themselves as Topeka… despite all of the branding damage this will cause them!
“We didn’t reach this decision lightly; after all, we had a fair amount of brand equity tied up in our old name. But the more we surfed around (the former) Topeka’s municipal website, the more kinship we felt with this fine city at the edge of the Great Plains.”
Read more here! Googles Blog On the Subject
Ok… ok… so it’s a big April fools, joke. But we sure thought it was funny!
Written By:
-Joshua Adams (Technology Director at Creative Impact Web Design)
-Email me or visit on Facebook
What is a domain name?
A domain name is your website’s address on the internet. Every website needs one.
example: www.creativeimpactwebdesign.com
You will note that the above example domain is the domain name for the Creative Impact Web Design website. When this domain name is typed in your browser (Internet Explorer, Firefox, etc), your browser sends a request out to find where the website (and all of its files) are being hosted. It is essentially pointing visitors to the website itself.
Every website needs to have a domain name before it can go live online.
When choosing a domain name for your website, keep in mind several things:
- What domain should you choose?
- It should suggest the nature of your business or organization.
- It should serve as a strong trademark and be catchy if possible as it will become a large part of your branding.
- It should be easily remembered. Be careful of long domain names or hard to remember acronyms.
- Remember that a long domain name means a long email address too.
- It should be easy to spell and you should avoid double letters such as “creativeexam.com”. Notice how the double “e” can be hard to read?
- It should pass the phone test. This being, can you easily and successfully convey to someone, via the phone, the address?
- It may not contain special characters save for the hyphen (-)
- I recommend avoiding hyphens as it is hard for a potential visitor to remember them.
- What about “.com”, “.net”, or “.org”?
- I recommend obtaining the “.com” for your domain name as it is generally more easily remembered and is generally the first one users will try.
- If your website is a non-profit organization a “.org” name is acceptable and in many cases expected.
- “.net” is acceptable, however not as desired as the “.com”. It is usually a good compromise if you can not get the “.com”.
- The risk of using other TLD’s (Top Level Domains) besides “.com” is always that the user may actually try to type “.com” and get a competitor.
All of this being said, you will also need to choose a company to purchase your domain name with. There are plenty of companies out there such as Network Solutions, however we also provide domain name registration services and will take care of all of the behind-the-scenes work and issues as well as ensuring the name is renewed so it never expires unexpectedly on you.
Domain names are typically priced per year and the pricing is always better if you purchase more years in advance.
Contact Creative Impact Web Design for more details on our domain name services!
Written By:
-Joshua Adams (Technology Director at Creative Impact Web Design)
-Email me or visit on Facebook
So American Idol fans will now have another way to vote for their favorites! Another example of how social media and Facebook in particular is allowing interaction between brands and their customer-base.
Read the article on Mashable!
http://mashable.com/2010/03/29/idol-fanatic/
On February 1st SWT Web Design became known as Creative Impact Web Design and is now operating as a division of Creative Techniques. We are offering all of the services and quality of the old company plus many new features and an improved turn around time. I am proud to be working with my new business partner, Anna Trenary.
Creative Impact Web Design and Creative Techniques are now sister companies that work closely together. Since Creative Techniques is all about printing, promotional items, shirts, and other physical marketing; it is a perfect fit for Creative Impact Web Design which is all about web marketing.
Companies wishing to get all of their marketing and branding done uniformly now have a single one stop destination.
Written By:
-Joshua Adams (Technology Director at Creative Impact Web Design)
-Email me or visit on Facebook
Our New Blog!
Welcome to the new Creative Blog!
I am Joshua Adams, Technology Director of Creative Impact Web Design. Along with my business partner Anna Trenary, who is the Creative Director of the company, we strive to provide superior services in not only the web design world, but in every area of marketing.
Creative Impact Web Design specializes in custom web design, e-commerce, and web application development. Our sister company, Creative Techniques specializes in print, promo items, and marketing. This strategic partnering of two powerful marketing companies allows us to provide exceptional results to our clients.
Watch for plenty of information to come discussing web design, marketing, company news, technology news, and so much more.
Written By:
-Joshua Adams (Technology Director at Creative Impact Web Design)
-Email me or visit on Facebook
